Business Operations Business Models

How Does Audiomack Make Money (Business and Revenue Model)

The Audiomack business model

Audiomack logo
Here’s what you should know:
  • What is Audiomack, and how does Audiomack work?
  • How does Audiomack make money?
  • Subscription Revenue (Audiomack Premium)
  • Audiomack Studios
  • Ad Revenue
  • Audiomack profit and revenue
  • What is the Audiomack business and revenue model?
  • Audiomack funding, net worth, and valuation
  • Audiomack subsidiaries, acquisitions, and exits

How does Audiomack make money and how is it free to use? Well, here is a full, in depth, breakdown of their three (3) revenue streams and the different products and services they offer, as well as the Audiomack business and revenue model, how much money Audiomack makes per year, and how Audiomack works.

What is Audiomack, and how does Audiomack work?

Audiomack is a music streaming and audio discovery platform.

Founded in 2013 by Dave Macli, David Ponte, and Thomas Klinger, Audiomack now gets more than 20 million monthly users on its streaming platform.

So, how does Audiomack work? To use Audiomack, simply download their app on the Apple App Store or Google Play store, or visit their website and create an account.

Once signed up, you can stream from over 8+ million songs for free, with the option to upgrade.

Some of Audiomack’s competitors include Spotify, Apple MusicPandoraSoundCloud, TIDAL, Deezer, and other music streaming platforms.

Audiomack App in Apple App Store | Audiomack Business Model | How Does Audiomack Make Money? | How Does Audiomack Work?
Source: Apple App Store | Audiomack

How does Audiomack make money?

According to Audiomack, Audiomack has more than 20 million monthly users on its streaming platform globally. So how does Audiomack make money off of all those users?

Below is a breakdown of how much money Audiomack makes and its revenue model. Including all revenue streams and how much they charge for their services.

Here are the 3 ways how Audiomack makes money in 2022

Audiomack has a revenue model that makes money in three (3) ways; through subscription revenue (Audiomack Premium), ad revenue, and booking studio time at their Audiomack music studios.

#1. Subscription Revenue (Audiomack Premium)

One of the ways Audiomack makes money is through its subscription service, Audiomack Premium.

Although Audiomack makes it free for users to listen, Audiomack also offers a paid tier; Audiomack Premium. Which offers additional perks that the free version does not offer such as an ad-free experience, unlimited downloads, and more.*

*According to Audiomack, Premium users pay out artists 20x more than non-Premium users.

How much does Audiomack Premium cost?

  • $4.99 per month

Note: Of Audiomack’s 20+ million monthly users, it’s unclear how many are paying users.

#2. Audiomack Studios

Although it’s just a small piece of their revenue, Audiomack also makes money through the booked studio time at its music studios.

Audiomack has 2 music studios, both located in downtown Manhattan that anyone can book through their website. Pricing is based on the length of the session and which location is being booked and can range anywhere from $300 to $800+ per session.

How much does an Audiomack studio session cost?

  • $300 to $800+ per booked session

#3. Ad Revenue

Because Audiomack is free to use, they also make money by allowing ads onto their service.

Without a Premium subscription (as talked about above), ads appear in the form of audio and visual placements on both their app and website. This is to – as Audiomack’s VP of revenue, Dave Edwards, puts it – “not just to line our pockets, but to pay the rights holders who own the music content.”

While Audiomack does not release streaming numbers and is rather vague when they do, Audiomack mentions to having “served billions of streams over the last 12 months” on its platform. Which leads to more impressions on their ads, meaning more ad revenue for Audiomack.

Audiomack profit and revenue

Audiomack has not released any official reports in regard to company earnings.

Note: Because Audiomack is a privately held company, they are not required to make their annual reporting, such as Form 10-K’s, pubic.

What is the Audiomack business and revenue model?

Audiomack makes money through a few revenue models that they combine within their company, they are:

  • Subscription business model
  • Advertising based business model
  • Transaction based business model
  • Business to business (B2B) business model
  • B2B2C (partnerships) business model

Audiomack funding, net worth, and valuation

According to Audiomack’s Crunchbase profile, Audiomack has raised $6.4 million over 1 round.

Audiomack subsidiaries, acquisitions, and exits

To date, Audiomack has not made any acquisitions, investments, or exits.